What is meant by service blueprint?

What is meant by service blueprint?

Definition: A service blueprint is a diagram that visualizes the relationships between different service components — people, props (physical or digital evidence), and processes — that are directly tied to touchpoints in a specific customer journey.

What is the importance of service blueprint?

A service blueprint gives a complete picture of how the service and related experience is delivered, end to end, front to back and across channels. It is a powerful tool that simultaneously provides a high-level view of the user experience and a detailed view of what is going on below the surface.

What are the key elements of a service blueprint?

Service blueprints typically contain five categories that illustrate the main components of the service being mapped out.

• Physical evidence.
• Customer actions.
• Frontstage or visible employee actions.
• Backstage or invisible contact employee actions.
• Support processes.
• Lines.
• Optional categories.
• Come up with a customer scenario.

What is blueprint explain with example?

A blueprint is defined as a copy of a building or engineering plan, reproduced with white lines on a blue background, or detailed plan of action. An example of a blueprint is a construction worker’s diagram of building plans for a new home.

What is the purpose of blueprint?

A blueprint is a two-dimensional set of drawings that provides a detailed visual representation of how an architect wants a building to look. Blueprints typically specify a building’s dimensions, construction materials, and the exact placement of all its components.

How do you create a service blueprint?

How to Create a Service Blueprint

1. Step 1: Identify the service process to be blueprinted.
2. Step 2: Identify the customer segment.
3. Step 3: Map onstage/ backstage contact employee actions.
4. Step 5: Link contact activities to needed support functions.
5. Step 6: Add physical evidence of service at each customer action step.

What is the main strength of service blueprint?

1. Provides an overview so employees can relate “what I do” to the service viewed as an integrated whole, thus reinforcing a customer-oriented focus among employees. 2. Identifies fail points, that is, weak links of the chain of service activities, which points can be the target of continuous quality improvement.

How many components are there in service blueprint?

There are five components of a service blueprint.

What are the stages involved in a blueprint preparation?

5-Step Framework for Service Blueprinting

1. Find support. Level-set and educate on service blueprinting.
2. Define the goal. Choose a scope and focus.
3. Gather research.
4. Map the blueprint.
5. Refine and distribute.

Why is it called a blueprint?

They were easier to read and faster to make. The process was simple, the machines were not overly expensive for reprographic companies and didn’t need extensive maintenance. For decades, bluelines were the way to make copies of architectural drawings. To this day, they are often called blueprints.

How do you draw a service blueprint?